The 6 Best Virtual Event Ideas for Companies

Looking to establish a connection with your virtual client base and/or remote employees? Virtual events are the perfect solution. Use them to stay connected with customers, create networking possibilities, build professional ties, and enhance brand recognition.

Planning a virtual event, such as an online conference, webinar, or interactive workshop, can save your company money while still granting participants the same level of employee engagement as an in-person event. To help you create an extraordinary virtual experience for everyone involved, here are six fun virtual event ideas to consider.

What Is a Virtual Event?

Videoconferencing Concept. Diverse group of workers in face masks making video call with colleagues, sitting at table in boardroom, waving at screen at office, talking on web with remote employees

A Virtual Event combines the same types of activities and conversations as an in-person event but with no need for physical presence or long-distance traveling. With modern technology, it’s easy to interact and engage with participants from anywhere in real-time. The primary purpose of a VE is to create a shared experience among attendees that mimics what would happen if the group was meeting in person.

Virtual events come in many shapes and sizes, from webinars and seminars to conferences and festivals. They can accommodate small groups of people (often fewer than 100) or large audiences of thousands at once. Depending on the type of event you choose, participants may be able to connect and interact with their team members through icebreaker questions, Q&A sessions, polls and surveys, presentations, and more.

The type of content presented during a virtual event can vary depending on the purpose of the gathering. Some events, such as seminars or workshops, focus solely on presenting educational material, while others include entertainment or networking opportunities. Virtual events feature audio-visual components like webinars and videos, but also interactive activities, such as live polls, and gamification elements to keep participants engaged.

As virtual events become ever more popular, organizations recognize their manifold advantages over traditional team meetings: reduced travel costs, easy access to people from a variety of locations, fast scalability should the need arise, no physical space required, and many more.

What Are The Different Types of Virtual Events?

Corporate team working remotely online on a project. Business web communication vector seamless pattern. Diverse employees work together, international network, virtual office, freelancers project group.

Harnessing the power of technology, virtual events have recently become a widely popular way to engage with your audience without being present in person. With the advanced tools available today, creating an impactful digital experience is effortless.


During these events, a knowledgeable presenter will take center stage and deliver information via video or audio. As viewers engage with the speaker through text chat or questions asked in real-time, visuals like slides serve as powerful aids which accompany the educational content. With webinars offering greater structure than other digital formats for conveying essential knowledge, look no further for an enhanced virtual experience.


Transform your event into an engaging and interactive experience by hosting a live stream. Unlike webinars which are normally pre-recorded, livestreams allow viewers to tune in whenever is most convenient for them. Hosting a live stream can be used for many occasions, such as product launches, conferences, concerts, and more, bringing the crowd closer together without having to physically gather. Broadcasting directly from the internet allows you access to a global audience that wouldn’t otherwise have been able to attend.

Virtual Conferences

Skip the burden of physical travel and enjoy your favorite conference from the luxury of home. With a virtual conference, you get equal access to speakers, workshops, networking opportunities, and activities just like an in-person event, except with more freedom. All it takes is registering online for any desired conferences before logging on via computer or mobile device globally.

Virtual Trade Shows

Virtual trade shows provide an exceptional platform for vendors, manufacturers, and buyers to all converge in the same digital realm. Attendees can explore virtual exhibition halls, get up close with exhibitors’ products and services, watch presentations first hand and even join group discussions.

Companies can take advantage of digital events to showcase their new products and establish connections with prospective customers without the expenditure associated with physical travel. To benefit from such opportunities, it is necessary to have a plan in place. Start by identifying which format best suits your event, budget, and objectives. Thanks to advanced technology, virtual events are now simpler than ever before, enabling us to reach out further and revolutionize how we communicate with one another.

What Makes a Great Virtual Event?

Cartoon depiction of virtual learning event

Hosting a successful virtual event requires careful preparation and execution in order to give all participants the best possible experience. When putting together an online meeting or gathering, there are some key components you should keep in mind:

Quality Infrastructure

A successful virtual event requires reliable and top-notch technology, hardware, software applications, and infrastructure to ensure high-quality audio-video streaming without technical interruptions. Sound equipment such as microphones and cameras, along with sufficient bandwidth capacity, must be provided for everyone to connect without any issues.

Engaging Content

Just like an in-person event, providing engaging content will ensure that your virtual audience remains attentive throughout your presentation. This can include a variety of activities, such as interactive polls, Q&A sessions, and live messaging. Additionally, you should ensure the content is accessible to all participants by providing subtitles for those with hearing impairments, providing access to transcripts for those who are hard of sight, etc.

Engaging Presenters

A great virtual event requires engaging and knowledgeable presenters who can effectively engage their audience. Presenters should have strong public speaking skills and be adept at using visual aids like slideshows, videos, or images to help drive home key points. Additionally, they should be comfortable interacting with their audience in real-time via chat boxes or other methods of communication.

Interactive Platform

The platform that hosts your virtual event should provide an easy-to-use interface that allows participants to interact with each other and the presenters. This can be done through chat boxes, virtual breakout rooms, polls or surveys, and the ability to share documents. A good platform will also provide a variety of customization options so that you can tailor the experience to your specific needs and audience.


Promoting your event is just as important as hosting it, and you need to make sure that your target audience knows about your upcoming virtual event. You should build awareness by creating advertisements, sending out email blasts or press releases, and utilizing social media platforms, such as Twitter and Facebook, to get the word out there and draw attention from potential attendees.

The 6 Best Virtual Event Ideas for Companies

Virtual events provide many of the same benefits of in-person events, such as networking opportunities, marketing exposure, and customer engagement, without requiring physical attendance. 

Here are six of the best ideas for virtual events for companies looking to maximize their impact:


Webinars offer a great platform for professionals to learn and share knowledge, generate leads, and market products or services. An effective webinar should have a solid format that engages attendees by providing informative content and an interactive element such as a Q&A session or polls. 

Companies can use existing content, such as presentations or videos, or create something new for the webinar. Hosting an effective webinar requires careful consideration. Select a presenter who can captivate your audience, provide pertinent and riveting content, consider how to effectively respond to audience inquiries, and integrate email list registration processes for the best results. 

Virtual Game Nights

Step away from the mundanity of work and bring some fun into your workplace with virtual game nights! This will encourage remote workers to feel connected, build relationships and strengthen teamwork. 

When hosting these events, choose team building games that are easy to understand; allow for both individuals and teams to participate; provide clear instructions on how to play the game; make sure all participants remain engaged throughout the duration of the event. Some examples of successful virtual game night events include Board Game Night hosted by Zoom or Discord and Jackbox Parties on Twitch or YouTube Live.

Virtual Conferences

Virtual conferences provide the same benefits as in-person events without requiring physical attendance. Companies can choose from a variety of digital platforms to host their events and develop highly customizable experiences tailored specifically to their attendees’ needs.

Strategizing is vital. Offer clear and comprehensive data on the topics discussed, when each seminar will start, who will be talking, and beyond. Take into account including allowances during the day or arranging a virtual Q&A discussion for participants to interact with presenters and ask questions.

Online Networking Events

Hosting digital networking events is a great way to develop professional relationships, forge profound ties, and save on costs associated with travel. Companies should ensure that their gatherings are carefully orchestrated for a greater purpose and offer participants a noteworthy experience. Utilizing technologies such as webinars or video conferencing can assist in increasing dialogue between attendees from various backgrounds while further enhancing the atmosphere of the event. With these components combined, you’re sure to create an engaging environment that everyone will enjoy.

Live Streaming Events

Live streaming events are an incredibly effective way to engage with huge numbers of people without having to worry about the limitations in terms of physical space or exorbitant production expenses. Platforms such as Twitch, YouTube, and Facebook offer easy setup and customization options that allow companies to make their live-streaming events interactive and engaging while also letting attendees access content from anywhere with an internet connection. 

When hosting a successful live streaming event, it’s important to research which platforms are best suited for your event; create a timeline that includes pre-recording and editing sessions; practice with the technology prior to launch; keep the broadcast as interactive and engaging as possible; and interact with viewers during the stream.

Virtual Trade Shows

Hosting virtual trade shows can help companies increase their customer base, reach wider audiences, and showcase products or services without having to rely on physical space. Platforms like Hopin and Remix provide a range of features that enable companies to create highly customizable events tailored specifically to the needs of their attendees. 

When hosting a virtual trade show, it’s important to have a clear agenda with relevant topics; establish breakout sessions for more intimate conversations; plan activities outside of presentations; and ensure that all participants remain engaged throughout the event.

The possibilities for online events are almost endless! When deciding which platform to use, it’s important to consider your objectives and desired results. Keeping participants connected and engaged is essential in creating a successful event, so ensure that you have enough interactive elements included throughout the program. Ultimately, if you put in the effort to plan ahead and create an exceptional experience with plenty of engagement opportunities, then you can guarantee success for any virtual gathering.

By considering the tips mentioned above, companies can create innovative and memorable virtual events that attendees won’t soon forget. Whether it’s a virtual game night, conference, networking event, live streaming event, or tradeshow, these strategies will help ensure success!

Take Virtual Team Event Ideas with Graphic Recording 

Graphic Recording created by The Sketch Effect titled "Remote Visual Notes"

Ultimately, employing the Sketch Effect to craft an attractive and immersive virtual event is a magnificent way to capture your target audience’s attention. Graphic recording combines images and storytelling with interactivity for engagement gives you the ability to communicate more effectively than ever before. With advantages such as extending viewer concentration spans and producing measurable outcomes coupled with creating an unforgettable experience, using this tool has unlimited benefits!

The Sketch Effect is quickly becoming the most sought-after way to host virtual events due to its convenient cost and swift setup. With careful consideration and deliberate execution, you can make the most of your next online event with this revolutionary technology!

So why wait? Reach out now so we can discuss how to craft an unforgettable journey for your viewers today!