Enhance Learning & Engagement with Custom Animated Training Videos

Dry and outdated training programs can make learning feel like a chore. Animated training videos shake things up, converting complex information into compelling, easy-to-grasp visuals. They make professional development informative and enjoyable, turning essential training into an experience employees look forward to.

Create Training Videos

Popular Animation Styles For Training Videos

Whiteboard Explainers

2D Animated Videos

Motion Graphics Animation

screenshot of whiteboard video completed for VistaPrint
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First-Hand Explainers on a Whiteboard

Whiteboard explainer videos offer a compelling approach to external and internal training. This style of animation features hand-drawn images and text that come to life on a virtual whiteboard, mimicking the familiarity and clarity of a traditional classroom setting. The sequential drawing process naturally guides viewers through a learning journey, making complex concepts easier to follow and understand. Whiteboard animations are particularly effective for training because they break down information into digestible, bite-sized pieces, keeping learners engaged and focused.
A cartoon animation image showing a male standing in front of a bank
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Bring Stories to Life with 2D Animation

2D animation is a highly versatile and effective medium for creating training videos, offering a perfect blend of creativity and clarity. This style utilizes two-dimensional, flat graphics that move and interact in a visually appealing way, bringing concepts to life through vibrant visuals and fluid motion. The strength of 2D animation lies in its ability to simplify complex ideas and present them in an engaging, easily understandable format. It allows for the creation of diverse characters and scenarios that can resonate with a wide audience, making the learning experience more relatable and memorable.
Zirc Dental Motion Graphics Animation Screen Shot
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Create Elevated Visual with Motion Graphics

Motion Graphics offers a dynamic and contemporary approach to training videos, blending graphic design with animation to create a visually compelling learning experience. This style is characterized by the movement of graphic elements, such as shapes, text, and images, which are animated to flow seamlessly together, conveying information in an engaging and digestible manner. The strength of Motion Graphics lies in their ability to present data, ideas, and processes in a visually striking way, making them ideal for explaining abstract or complex concepts. The use of bold colors, transitions, and kinetic typography can highlight key points and maintain viewer engagement throughout the training session.

Our 5-Step Video Production Process

01 Kickoff Call

We begin with a call to get aligned on the project at a high level. We’ll discuss your overall goals for the video, messaging, audience, channels, and call-to-action. We’ll also dive into the creative process, discussing color palette, branding considerations, voice-over preference, and more.

02 Script & Voice-Over

Working with our team of writers, we will take all the material from the Kick Off Call, as well as other materials, documents, and references, and turn it into a wonderful script that matches your preferred voice and tone. Once approved, we will also source voice-over talent based on your preferences.

03 Storyboard

After scripting, we jump right into the storyboard. In this step, we break down the video panel by panel, sequence by sequence, and create rough, loose sketches to convey the overall visual direction. Here is when the video begins to come to life visually!

Animated Training Videos

are a Great Fit For:

Compliance & Legal Education

Health and Safety Procedures

Tutorials & Demos

Customer Service Training

External and Internal Training

Technical Skill Training Programs

The Value for Your Audience

The Value for Your Businesses

  1. More Efficient Messaging
  2. Entertainment & Engagement
  3. Increased Comprehension
  4. Longer Retention

More Efficient Messaging

Animated video is the quintessential medium for impactful training content delivery. It transcends the barriers of learner backgrounds, offering a universally accessible and engaging format. Animation makes the absorption of information faster and its retention longer-lasting compared to traditional training methods. Whether you're orienting newcomers or enhancing the skills of your seasoned team, our animations ensure that your training content is not only clear but also memorable and enjoyable.

Entertainment & Engagement

In a world brimming with distractions like constant emails, captivating social media, and viral videos, it's challenging for crucial information to stand out. Animation infuses an element of entertainment and engagement into training topics, which might otherwise seem mundane. This approach ensures that your essential messages capture attention and maintain interest, making learning an enjoyable experience.

Increased Comprehension

Humans are wired to process visual information remarkably faster than text — 60,000 times faster, to be exact. By utilizing animated videos for training, you provide your audience, be it your team or customers, with a medium that's not only quick to grasp but also effective and straightforward. This visual approach caters to a wide range of learning styles, ensuring that complex concepts are easily understood by everyone.

Longer Retention

Retention of information is crucial in training, particularly when it involves acquiring new skills or understanding procedures. Visual communication, as studies have shown, significantly enhances the likelihood of retaining information over longer periods compared to just reading or listening. Our animated training videos leverage this principle, ensuring that your audience not only learns but also remembers the training content effectively, leading to better application and mastery of skills.

  1. Clear Call-to-Action
  2. Maximized Shareability
  3. Ease of Production
  4. Cost-Effective

Clear Call-to-Action

Whether it's applying a new skill, completing a course, or participating in group training, animation can effectively encourage action. The vibrant and engaging nature of animated videos not only conveys your message but also inspires viewers to act, aligning perfectly with your post-training objectives.

Maximized Shareability

The ability to fine-tune every detail, from the characters to the setting, ensures that the training material is not just informative but also deeply resonant and pertinent to your audience's daily experiences and challenges. This customization extends to branding as well, ensuring that every aspect of the video aligns with your company's image and values.

Ease of Production

The process is flexible, allowing for easy edits and adjustments without the logistical challenges of live filming. By eliminating the need for on-screen talent, studio rentals, crew hires, and other production expenses, animation streamlines the entire video creation process, making it a hassle-free and efficient choice for your training needs.

Cost-Effective

Beyond the ease and efficiency of production, animation stands out as a cost-effective solution for training. Compared to traditional video production methods, animation offers a budget-friendly alternative without compromising on quality or engagement, ensuring you get the best value for your investment in training resources.

TESTIMONIALS

In the Words of

   Our Partners   

"We partnered with The Sketch Effect to create an animated video to explain our team management platform and are very happy with the results! From the initial script to final animation, the team made the entire process easy for us and delivered a creative and effective final video. Our Pickle Juice platform has only benefited from utilizing this video and look forward to continued growth, thanks to our new animated explainer video!"

Kellie H.

Customer Support & Onboarding Specialist

Pickle Juice

"The Sketch Effect is awesome! The animated video they made for us at Cure VCP Disease will be instrumental in spreading awareness about our important cause. The Whiteboard Animation helped communicate a complex and serious issue in a clear, understandable way, and guided viewers towards actionable next steps. This video will help us further our mission in a profound way. Thanks Sketch Effect!"

Nathan Peck

CEO

Cure VCP Disease, Inc.

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Animation Services FAQs

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Client caricature of Ernie Brescia

“Having artists from The Sketch Effect at our onboarding programs has been a huge hit! The learners love seeing their conversations and work come to life through the sketches the artists create. They feel “heard” and that their contributions are validated. And as a result, they engage more. The sketches have great uses following the programs, too! They can be used in communications and marketing of future events. The team was easy to work with and they made the whole experience fun for everyone.”

Ernie Brescia

Sr. Manager, Design & Development Studio

PWC

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“Our animated video with the Sketch Effect turned out wonderfully and we were very happy with the entire process. It was great working with the Sketch Effect team – they really understood the assignment and our goals for this communication effort! We launched the video to the entire Staff and have been receiving compliments ever since! As our work in this space continues, I’m sure we will be back in touch for more animation projects with The Sketch Effect.”

De’Johna S. Council

Corporate Legal
Chik-fil-A, Inc.

Learning

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Client caricature of Ernie Brescia

“Having artists from The Sketch Effect at our onboarding programs has been a huge hit! The learners love seeing their conversations and work come to life through the sketches the artists create. They feel “heard” and that their contributions are validated. And as a result, they engage more. The sketches have great uses following the programs, too! They can be used in communications and marketing of future events. The team was easy to work with and they made the whole experience fun for everyone.”

Ernie Brescia

Sr. Manager, Design & Development Studio

PWC